RECIPE INTELLIGENCE PLATFORM

Know your true recipe cost before you look at the P&L

FoodNormIQ calculates normative food costs with yield-adjusted, shrinkage-adjusted, labour-loaded precision. For any restaurant, any POS, any scale — anywhere in Europe.

0.01€Costing Precision
3 daysTo Go-Live
Any POSCompatible
800+USDA Yield Defaults
AIInvoice Scanning
€0New Hardware
The Problem

Your recipes are costing you money — you just can't see it

Most restaurants track food cost as a % on the P&L. By the time you see it, the money is already gone. The real question is: what SHOULD each dish cost?

📋

Recipes live in binders and spreadsheets

Costs go stale the day you enter them. When salmon rises 12%, you find out 4–6 weeks later on the monthly P&L — after you've already lost thousands.

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Yields and shrinkage are invisible

You buy 5 kg of salmon at €11/kg. After trimming and cooking, you have 3.5 kg usable. Your true cost is €15.71/kg — not €11. Most restaurants never calculate this.

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Price changes cascade silently

Avocado goes up 18%. It affects your guacamole, avocado toast, Southwest bowl, and 4 other recipes. How many did you catch? Probably none.

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You don't know cost per dish

A "30% food cost" on the P&L doesn't tell you which dishes are profitable and which are bleeding margin. Averages hide the extremes.

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Menu decisions are gut, not data

"Should I raise the price?" Without knowing the exact cost, yield, and margin per recipe, you're guessing. Guessing costs restaurants 3–5% of revenue.

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Theoretical vs actual is a mystery

You sold 200 salmon bowls. You should have used 62 kg. You actually used 80 kg. That's 18 kg of waste — €200/week, €10,400/year — from one item.

How It Works

Four steps to recipe intelligence

You provide the recipes. We handle the maths. No new hardware, no new workflows.

1

Enter Your Recipes

Type them in, upload PDFs/photos (AI digitises them), or import from your existing system. USDA yield defaults pre-loaded for 800+ ingredients.

2

Connect Pricing

Scan vendor invoices with AI (photo or PDF), enter prices manually, or connect your purchasing system. Prices auto-cascade across all recipes.

3

Connect Sales

Upload POS exports (CSV/Excel), connect your POS API (Toast, Lightspeed, Square, iZettle), or enter daily totals manually.

4

Get Intelligence

Normative cost per recipe, menu engineering matrix, what-if simulator, theoretical vs actual analysis, alerts. Updated daily.

No Data? No Problem.

We meet you where you are

Every restaurant is different. Some have digitised everything. Some run on paper and a chef's memory. FoodNormIQ works for both — and everything in between.

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No digital recipes?

Our Recipe Capture Service digitises your binders, PDFs, and handwritten notes using AI. Or use our step-by-step Recipe Builder with autocomplete and USDA ingredient database. We can build normatives together.

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Paper invoices only?

Our Invoice Intelligence module (powered by Azure Document Intelligence) reads photos and PDFs of invoices — extracts vendor, items, quantities, unit prices, and dates automatically. Just snap a photo.

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No POS export?

Start with manual daily entry (item × quantity × price — takes 5 min/day). Graduate to CSV upload or direct API connection when ready. Even weekly category totals enable useful analysis.

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Don't know your OpEx?

Our OpEx Benchmarker pre-loads industry averages by restaurant type (casual, fine dining, QSR, café). Override with your real numbers where you know them — rent, utilities, insurance. We fill the gaps.

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No idea about yields?

800+ USDA yield factors pre-loaded — covering every common protein, produce, dairy, and dry good. Cooking shrinkage by method (grill, roast, fry, boil). Fully adjustable to match your kitchen.

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No market price data?

Our Market Price Scanner (coming soon) tracks ingredient prices across wholesalers in your region. Until then, vendor comparison tools show you if you're overpaying vs. other FoodNormIQ customers.

Intelligence Modules

Nine modules, one platform

Start with recipe costing. Grow into full menu intelligence. Each module builds on the last.

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Normative Recipe Costing

True cost per recipe adjusted for yield loss, cooking shrinkage, and prep waste. USDA defaults with manual override. Sub-recipe trees cascade automatically. Precision to €0.01.

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Ingredient Price Tracking

Scan invoices with AI or enter manually. Track price trends per ingredient per vendor. Alerts when prices spike beyond thresholds. 12-month history per ingredient.

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Menu Engineering Matrix

Every dish classified as Star, Workhorse, Puzzle, or Dog based on sales volume × margin. Know exactly which items to promote, reprice, reposition, or remove.

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What-If Simulator

Change any input — ingredient price, portion size, cooking method, menu price — and instantly see the cascading impact on cost, margin, and annual profitability.

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Theoretical vs Actual

Compare what you SHOULD have used (recipes × sales) against what you ACTUALLY used (invoices/inventory). The gap = waste + theft + portioning drift.

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Labour-Loaded Costing

Your salmon doesn't just cost ingredients — it costs 12 minutes of prep at €16/hr. Full cost per recipe per kitchen minute. Reveals true "contribution per minute."

Contribution per Kitchen Minute

Which dish gives the best margin per minute of kitchen time? A €2 margin dish in 3 minutes beats a €6 margin dish in 20 minutes. This changes which items to push.

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Smart Alerts

Price spikes, margin erosion, waste thresholds, vendor price divergence, menu imbalance, seasonal opportunities, break-even warnings. Email + dashboard. Configurable.

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Operating Cost Module

Full P&L beyond food cost: rent, utilities, insurance, marketing, R&M, technology. Industry benchmarks pre-loaded. See true dish profitability including overhead allocation.

The Difference

Spreadsheets vs FoodNormIQ

Spreadsheets gave you a starting point. FoodNormIQ gives you the destination.

CapabilitySpreadsheets / ManualFoodNormIQ
Recipe CostingStatic. Outdated within days.Live. Auto-updates when any price changes.
Yield AdjustmentRarely calculated. Assumed 100%.USDA defaults + custom overrides. Cascading.
Cooking ShrinkageIgnored entirely.Per method (grill, oven, fry) with actual %.
Price ChangesManual find-and-replace across sheets.1 price update → all recipes recalculate instantly.
Menu EngineeringSeparate analysis. Maybe quarterly.Always-on Star/Workhorse/Puzzle/Dog classification.
Theoretical vs ActualMassive manual effort. Rarely done.Automatic. Connect POS + invoices = daily AvT.
What-If ScenariosNew spreadsheet per scenario.Instant. Change any input, see cascading impact.
Invoice ProcessingManual data entry from paper.AI scanning: photo/PDF → extracted line items.
AlertsYou notice (or you don't).Auto-alerts on price spikes, margin erosion, waste.
See It In Action

Not mockups. A real interactive demo.

7 dashboard tabs with real restaurant data. Explore recipe costing, what-if scenarios, alerts, and more.

Built For

From single-unit to multi-concept

Whether you run 1 restaurant or 50, your recipes determine your margins.

👨‍🍳

Chef / Culinary Director

"I can model costs, yields, and margins for a new dish in minutes. No more spreadsheet nightmares. I know if it's profitable BEFORE it goes on the menu."

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Restaurant Owner / Operator

"I can finally see which dishes make money and which don't. The what-if simulator saved me from a €35K pricing mistake on our new seasonal menu."

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CFO / Controller

"Theoretical vs actual food cost is the metric I always wanted. Now I see exactly where waste happens — by location, by week, by ingredient."

Smart Alerts

Know before it hits the P&L

FoodNormIQ monitors your data continuously and alerts you when something needs attention — before it costs you money.

🔴 Price Spike Alert

Triggered when any ingredient rises >5% in a month or >10% in a quarter. Shows which recipes are affected and the annual cost impact. Suggests substitutions.

🟠 Margin Erosion Alert

Triggered when any recipe's margin drops below your threshold (default: 50%). Shows the drift over time and recommends reprice, reduce portion, or substitute.

🔴 Waste Alert

Triggered when theoretical vs actual variance exceeds 15% for 2+ consecutive weeks. Identifies the specific ingredient causing the gap. Suggests portioning checks.

🟠 Vendor Price Divergence

Triggered when your vendor is >10% above market average (or other FoodNormIQ customers) for an ingredient. Shows savings potential of switching.

🟡 Menu Balance Warning

Triggered when >3 items are classified as "Dog" for 4+ weeks. Suggests menu redesign with specific replacement recommendations.

🟢 Seasonal Opportunity

Triggered when an ingredient enters its seasonal low-price window. Suggests seasonal specials or permanent swaps that reduce costs.

Common Questions

Frequently asked

What POS systems do you support?

Any system that exports sales data as CSV or Excel — Lightspeed, iZettle, Square, Toast, Revel, Clover, Aloha, and dozens more. We also support direct API connections for major platforms and manual daily entry for those without electronic exports.

How do I enter recipes?

Three ways: type directly (our interface is built for chefs with autocomplete), upload existing documents (PDF, Word, Excel, photos — AI digitises them), or use our Recipe Capture Service where we build the normatives together with your team.

How do ingredient prices stay updated?

Upload invoices (photo or PDF — AI extracts line items automatically), enter prices manually, or connect your purchasing system. When one price changes, every recipe using that ingredient recalculates instantly.

What are "normative" costs?

A normative cost is the TRUE cost of a recipe after accounting for yield loss (trimming, peeling — e.g. salmon fillet is only 82% usable), cooking shrinkage (grilling loses 15–25% weight), and prep waste. Most restaurants only track raw ingredient cost — normative costing reveals reality.

We don't have recipes written down — can you help?

Yes. Our Recipe Capture Service works alongside your chef to document and digitise every recipe. We provide templates, USDA ingredient defaults, and a step-by-step builder. Most kitchens with 30–50 recipes are fully digitised in 1–2 days.

Do you support multiple locations?

Yes. Compare recipe costs, vendor prices, and waste patterns across locations. Identify which kitchens are executing well and which need intervention — all from one dashboard.

How accurate are the yield defaults?

Based on USDA Agricultural Handbook data covering 800+ ingredients. Accurate for most operations but fully adjustable — if your butcher trims differently or your chef portions differently, override the defaults to match your kitchen.

What does it cost?

We offer plans based on the number of recipes and locations. Request a demo and we'll walk you through the options that fit your operation.

Get Started

See what your recipes are really costing you

Request a demo and we'll show you FoodNormIQ with recipes that match your menu — your ingredients, your portions, your cooking methods.

We'll reach out within 24 hours to schedule a walkthrough.